The Spark - Web Radio That ROCKS
IT STARTED WITH -
An endless passion for music, for voices,
for discovery, for people, for life.
Hello! Thanks for stopping by. This has been a long time coming. During my 30 years in radio hosting various shows on multiple formats (Country, AC, Classic Rock, CHR and AOR) and in multiple day parts (Mornings, afternoons, mid days, evenings and overnights) I’ve often thought what it would be like to own and run my very own radio station. The downtime I was afforded during the COVID-19 lockdown allowed me to create what you’ve decided to click on here. It’s a good feeling to know I created something positive during these uncertain times.
I can say first hand that something like this is a huge undertaking with many key components to have in place and many intangibles to face and have solutions for. For the past two months I’ve been hard at work creating The Spark “Web Radio That Rocks.” Plenty of work has gone into developing song categories, programming tempo mix codes, and continuously smoothing out the flow of the music mix. The Spark’s music format is a hybrid of AOR and classic rock hits. Our target demo is 35 – 65+ adults.
What will set The Spark apart from other classic rock stations is our variety. Most classic rock stations have homogenized sounding playlists typically playing 400 – 500 songs. The Spark will feature up to 5000 in its music mix. The separation of familiar classics to depth album cuts will be 75% – 25%.
The fact that we will also feature local artists will create a bigger buzz and add to its overall relevance. We will also eventually be running ads for local businesses.
Spoken word content on this website and the Spark Web Radio player will consist of local happenings and events. We will also cover the gamut of music and entertainment news from the local to the national scenes.
If you like what you hear please feel free to share the link! It can be paired with most any wi-fi capable external speakers as well as vehicles that have the smart phone pairing feature.
Take care, stay healthy and be happy! Please remember to put a little Spark in your life!
Frank “Shotgun” McGwire